Improve Your Ranking With Backlinks

November 21, 2010 By

When the Internet was younger people would boost the importance of their web site by spending a lot of time trying to get other sites to agree to exchange links with them. This is called “reciprocal linking” and it worked like this — you would write to the owner of site “A” and offer to put a link from your site “B” to his site “A” if he would link from his site “A” back to your site “B”. Doing this would boost the importance of both sites. This was one of the normal ways people used to build links, and it is not done much today. Why? Because Google frowns on reciprocal links.

While there are three major search engines today (Bing, Google and Yahoo!) and many smaller search engines, most Internet Marketers pay very close attention to Google and follow Google’s rules. This is because Google carries almost 75% of all search traffic. If your web site ranks highly on the Google search results page for a particular searched term, you will get lots of free search engine traffic. So, it makes sense for you, the web site owner, to make Google happy.

All search engines have their own algorithm that is used to rank sites, and the components of these algorithms are highly proprietary trade secrets. We know that Bing and Yahoo! do count backlinks towards ranking, but both focus more on other things like on-page factors and SEO. We also know that Google counts the number and quality of backlinks as the most important part of a site’s rank, even though they do look at other factors, too.

Well, you know that Google puts a lot of weight on number and quality of backlinks. What are you going to do to improve your site’s rank? You are going to build backlinks. What kind of links is a good question, some people will tell you that links need to be from high page rank sites, other people will say that all links are good and it looks more natural to have links from all different types of sites.

One thing everyone agrees on is that a link from a site that ends in .edu (sites in the education field) or a site that ends in .gov (all types of government sites) will give your site a big boost. These sites (.edu and .gov) automatically carry a lot of weight with Google.

There are a lot of ways to build backlinks. You can find people who will build the links for you for a per link fee, there are people who sell monthly linking packets where they show you where to go, and you follow the instructions and build your own links. And of course you can sign up with blogs and forums in your niche and make posts and comments and build links that way. How you build the links is not that important. The main thing to do is to build these links consistently, be sure to make backlinking a part of your weekly business routine. It really is that important.

Filed Under: Backlinks

How to Build a Link Wheel

November 21, 2010 By

Link wheels are networks of Web 2.0 sites that are linked together to build backlinks to other web sites. Most Web 2.0 sites (think Hubpages, Squidoo, YouTube, Facebook, FriendFeed and others) have very high Google page rank. When a web site has backlinks from sites with high page rank, the web site gains ranking and authority in Google’s eyes.

If your site has a lot of high-quality backlinks, it will gain rank, which means it will appear higher on a search results page. And the higher on the search results page, the more free search engine traffic your site will receive. Link wheels can quickly build high-quality links for your site.

How do you build a simple link wheel? It’s important to understand how a link wheel flows – first picture a bicycle wheel. There is a main hub in the center and spokes radiate out from this hub. The center hub is your main web site, the site you want to build backlinks to – and the spokes each end at a small box that is actually a Web 2.0 site that feeds links to your main site. Each box will have two links, one that connect to the main site (the center hub) and one that connect to another box (Web 2.0 site).

If this is confusing, draw a simple diagram. Put a circle in the middle and label it with your main site name (mysite.com for example). Now draw six lines or spokes radiating out from the center circle. At the top of each spoke put an arrowhead that points to the main site. At the bottom end of each spoke, draw a little box. Now start at one box and draw an arrow pointing to the next box, all going in one direction around the circle. Clockwise, counter-clockwise, it doesn’t matter as long as all the arrows flow in the same direction and form the wheel. Now label each box with one of the following site names:

Hubpages

Squidoo

Facebook

Blogger.com

WordPress.com

Wetpaint

Each of the above sites is the name of a Web 2.0 site – this is because most Web 2.0 sites have high page rank, and links from high page rank sites give you more “link juice” than links from lower ranking or non-ranked sites. There are many more sites that you can use, these were picked as examples that most people will be familiar with. (A note here, link wheels can be made using hundreds of sites, we are using six for simplicity.)

Next, sign up and build a Hubpages Hub, a Squidoo Lens, make a Facebook page, build a small blog on Blogger.com and WordPress.com, and sign up for a Wetpaint page. Put some good, original content on each site.

Now put a link on each site that points to your main site (in the center). Okay, now you need to link each box on the ends of your spokes to ONE other spoke site. For instance, you could link Hubpages to Facebook, Facebook to WordPress, WordPress to Squidoo, Squidoo to Blogger, Blogger to Wetpaint. This will create what is known as an “open wheel” where you could easily plug in more sites.

The main thing to remember is that your main site, the site you want to build backlinks to, goes in the center and is linked to by all the Web 2.0 sites. Then each Web 2.0 site links to ONLY ONE other Web 2.0 site. Once this is all in place, you will normally see quite a few new backlinks in thirty days or less.

You have just built a simple Link Wheel that will generate a lot of backlinks for your main site. And each of the spoke sites will gain some “link juice” too. Congratulations, you are now one step closer to being an SEO expert!

Filed Under: Backlinks

Six Free Ways to Sell ClickBank Products

November 21, 2010 By

You just signed up as a ClickBank Affiliate and have picked one or two products to sell. That’s great, but now what do you do? What method are you going to use to sell these products?

The first thing to do is decide what kind of a budget you have and what you can afford to spend. There are plenty of paid advertising and promotional options available, but you do have to have the money to spend, and possibly to lose.

For instance, many people are interested in using Pay Per Click advertising (PPC) like Google Adwords. Pay Per Click advertising can be very effective, but there is a steep learning curve for newcomers, and you should understand that most beginners lose money at first.

If you are on a fairly tight budget like most new marketers and hate the thought of spending any money, let alone losing money, why not use some of the free promotional methods that are available to sell your ClickBank products? Yes, lots of other people are using these free methods, too, but that will not make the methods any less effective. Just be sure to do good niche research and keyword research before you start, and don’t worry about the competition.

Here are a few very well-known free marketing methods and tools that you can use to get started. The key to using any of these methods is to provide good, original content.

  • Building Squidoo and Hubpages pages
  • Article Marketing (also known as “Bum Marketing”)
  • Posting Free Ads
  • Using Facebook, Twitter and other Social sites
  • Building Free blogs (Blogger, WordPress)
  • Making and posting videos on YouTube

There are quite a few other free or inexpensive promotional methods and tools that you can use, but the ones listed here are all pretty simple to do. Be a little creative and look for new ways of marketing. It’s easy to spend a lot of money when you are learning how to sell online, but it is just as easy to find cheap or free ways of doing things, and usually the cheap or free methods work well.

So, pick a method and get started. If you write well, try Article Marketing. Do you have a video camera? Why not make and post videos on YouTube and other video sites. Spend most of your time on Facebook? Learn how to promote on Facebook and other social sites.

It’s very scary for most people to make that first move, and many never do, because the hardest part of selling ClickBank products or any other products online is getting started. You have to stop researching and start selling. If you have a niche and a ClickBank ID and have picked out some products, you are already ahead of most people – you are almost there. Pick a method and go for it.

Filed Under: Clickbank

Make Money Selling ClickBank Products

November 21, 2010 By

ClickBank is one of the largest Marketplaces and secure payment processors in the world for affiliate products. People like ClickBank because it is extremely simple to sign up as an affiliate, there are thousands of products in hundreds of categories to sell, and ClickBank always pays affiliate commissions on time. Is it any wonder that most people who are starting their Internet Marketing career choose to sell ClickBank products?

Selling as an affiliate is attractive to new marketers for many reasons. Signing up as an affiliate is free, and promoting products can be done very cheaply, so someone who has very limited funds can take advantage of selling affiliate products.

Another advantage to affiliate sales is you do not have to spend the time, money and effort to create your own product. The products available on ClickBank each have their own sales page, and many have all kinds of banners, articles and email posts that affiliates can download and use to help sell the products.

Your first step is to go to Clickbank.com and sign up (for free) as an Affiliate who sells products for Vendors (vendors create the products). You will create your ID (be sure to write it and your password down in a safe place), and then you can go to the Marketplace and start looking for a product to sell.

Pick a category and start looking at the available products. When you find your products, you click the “Promote” button, which will open a box in a new page. Fill in your ClickBank ID, and if you like you can create a tracking code for the product. Click the “Create” button, and you will be given a special link to send your customers to, and also a “Hoplink” that you can use on your web site or in your promotional materials. Be very sure to copy and paste both the link and the Hoplink into a document that you save for future reference.

Place the Hoplink in your articles or on your site, and when customers click the link they will be taken to the Vendor’s sales page. If they like the product and buy it, you will be paid a commission by ClickBank.

That is basically all there is to it. You pick a product, get your Hoplink, promote it like crazy, and get paid a commission on all sales made from your link. You do have to work to create promotional items and sites so you can send customers to the offer through your link, but you can do this very cheaply or free. It is easy to see why selling as an Affiliate, and selling ClickBank products, is a popular way to start an Internet Marketing career.

Filed Under: Clickbank

How To Start Selling ClickBank Products

November 21, 2010 By

Are you thinking about selling affiliate products? Many people begin their Internet Marketing career selling ClickBank products. ClickBank is one of the world’s largest online Marketplaces, with over 30,000 products available to sell. Most of the products are downloadable ebooks and software, and commissions vary by product. You will find that most commission rates are 50% or higher.

It’s simple to get started, go to the main site at ClickBank.com and at the top of the Home page click on the “Sign Up” link. This will take you to a page where you will fill in your personal information, including where to send checks. You will also be asked to choose an Account Nickname or ID. This ID will be used lots of places, so be sure to pick an ID that will not embarrass you later! And be sure to record your ID and your Password, and put the information in a safe place. You will need it later.

Once you have signed up, go back to the Home page, and at the very top of the page, find and click the “Marketplace” link. You will go to a new page, and to the Left of the screen is a list of all the main ClickBank categories. Each main category has sub-categories, so take your time and do some exploring. Once you find a category and sub-category that is interesting, go ahead and start looking at the individual product listings.

Spend some time looking at the available products. Chances are you will find a lot of products that interest you, so take a piece of paper and jot down the ones that you think you would like to investigate further.

When you investigate the products on your list, be sure you go to the sales page for each product, and read the entire page. Is it well-written and does it grab your interest, or is it just okay, or boring, or is it badly-written? Does the page make a lot of promises that you question? Is it full of hype? Would you buy this product from this sales page?

The job of the sales page is to get customers to buy the product. A great sales page can sell a poor or mediocre product – but the greatest product around will not sell if it has a poor sales page. So, if the sales page is not well-written, or if you would not buy the product, then scratch if off your list and move on to the next product.

When you find the product you want to sell, click the “Promote” button. You will be taken to a page that ask for your ID and any optional tracking code you might want to use. Fill this information in and click the “Create” button, and you will see a box that gives you the link to send customers to, and also gives you a coded “Hoplink” that you can use on your web site or in your promotional materials.

That is all you need to begin promoting and selling a ClickBank affiliate product. Congratulations on becoming a ClickBank Affiliate!

Filed Under: Clickbank

Building Fast and Easy Websites Using WordPress

November 21, 2010 By
Nowadays, Web advertising is all about being able to get the job done rapidly and efficiently. One of the methods that numerous Web marketers are discovering is the simplest to get a web site on-line is by utilizing the WordPress platform. WordPress is usually thought of as a blogging software, nevertheless numerous Web marketers have started utilizing it to construct easy web sites.

WordPress is really a extremely easy platform to use. It’s recommended that you get your personal hosting account so that you are able to have complete control over your web sites. Although you are able to construct a totally free WordPress website, you’ve small control over the content of that website. In other words, WordPress could determine to shut down the website if they do not like the content or the advertisements which are running. Nevertheless, in the event you merely use the platform of WordPress but host it on your personal servers, then you’ve complete control over what you put on your web site.

The fantastic factor about building web sites utilizing WordPress is that it’s extremely easy and simple to do. With a couple of clicks of a button, you’ll have the ability to have a web site on-line with a matter of minutes. Adding content via posts or pages is extremely easy utilizing WordPress. Plus, there are lots of various totally free templates all over the Web that you are able to download to make your web site look much more professional. Of course, you will find also paid templates which will give you much more choices for customization.

When you are initial starting out your Web advertising company, it’s extremely essential to have the ability to get web sites on-line rapidly and effortlessly. WordPress allows you to do this. An additional concept would be to construct web sites for local businesses and sell them which will permit you to begin making some income instantly although you get your Web advertising company going. You could effortlessly construct a web site for a local company and sell it for $500 or much more.

You are able to also construct WordPress web sites and sell them on-line to other Web marketers. For instance, in the event you built a web site about improving your golf swing, you could list that web site for sale and potentially make a fantastic profit on it from an additional Web marketer who wants to be in that niche.

Utilizing WordPress to construct easy websites is really a fantastic method to begin your Web advertising company. Anytime you would like to go into a new niche, it’ll be extremely easy to buy a domain name, point your DNS servers, install WordPress and construct your website.

Filed Under: Internet Jobs

What Is Affiliate Marketing and How Can I Earn An Income From It?

November 21, 2010 By
Many individuals have a dream of working from house and making a full-time income. This is likely simply because most individuals have experienced the lengthy commutes to and from work also as feeling like they’re overworked and underpaid. Nevertheless, as with any new venture that you determine to begin, you should initial comprehend precisely what it’s you are obtaining into prior to you commit your self. In other words, do not quit your day job until you comprehend precisely what affiliate advertising is within the initial place.

For some individuals, the concept of working from house on the web is extremely appealing. Some folks have the concept that Web marketers work in their pajamas all day lengthy although sipping cups of coffee and listening to their favorite TV programs within the background. Some individuals might work from house in this type of environment, but the vast majority of effective Web marketers do not approach their company this way.

Affiliate advertising is one component of the Web business that’s very well-liked to those that are new to the company. So what is affiliate advertising? Affiliate advertising is merely placing your self between a vendor and also the customer so that you are able to collect a commission on their product or service. Consider it this way: have you ever referred your friends and family members to a local restaurant that you liked? You have most likely done this a million times over the course of your life. Nevertheless, what if each time you referred a friend, the owner of the restaurant paid you a dollar? Would you refer much more friends? Of course you would!

This is really a extremely simplistic explanation of what affiliate advertising is. Essentially, you’ll attempt to get your specially made link in front of as numerous clients as feasible who are interested within the product or service that you’re an affiliate for. Let’s say, for instance, that you would like to delve into the panic attack niche. You’ve heard that individuals truly suffer with that disorder and you would like to sell a particular e-book which talks about how you can overcome it.

The initial factor you may determine to do is construct a totally free web site about panic attacks and anxiety. Utilizing totally free or paid visitors generation techniques, your objective will probably be to bring as numerous clients as feasible to your web site. Your website might have banner advertisements or anchor text links which will permit someone to click via to the product you are selling. If they purchase the e-book, the vendor will automatically pay you a commission. E-books often carry higher commission rates so you could get upwards of 50 to 75%. Let’s say that this particular e-book sells for $47 and you get 50% of that. That means that you’ll obtain $23.50 for each sale you make.

You are able to most likely see from this example how lucrative affiliate advertising could be if it’s done correctly. If you’re able to generate sufficient visitors and interest in your topic, you could potentially sell dozens and dozens of these e-books every month. Keep in mind that this is merely one web site with one niche. Most affiliate marketers begin ramping up their efforts which increases their income at the exact same time. You could determine to target a number of various keywords which are all related to the panic attack niche, construct websites for every and take over page 1 of Google. There truly is no limit to what could be done if you’re willing to put within the work and also the time that’s needed.

Filed Under: Internet Jobs

How Video Is Changing Internet Marketing

November 21, 2010 By
As everyone knows, people learn in different ways. Some folks discover much better by reading some thing although other people require to watch a video or hear an audio presentation. One factor that numerous Web marketers are discovering out nowadays is that video helps them make much more sales and generate much more visitors. This is simply because when individuals can see some thing or hear it, they’re much more likely to connect with it than just reading it on paper.

Creating your personal videos isn’t a tough procedure. You are able to discover a number of totally free and inexpensive techniques to produce videos. Probably the most essential component is learning how you can produce fascinating videos which will make individuals wish to click via to your provide or sales page. If your videos are boring and bland, you are not likely to convert numerous visitors into buyers. Nevertheless, in the event you discover to produce videos in such a way as to leave individuals hanging just just a little bit, you are able to produce sufficient interest to get them to click via to your website.

Most Windows computers come with totally free software known as Windows Movie Maker. You are able to definitely use this software to begin creating slideshow kind videos. An additional choice would be to use programs like Microsoft PowerPoint, Camtasia and Jing. You are able to also use web sites which will produce videos for you or even outsource the job for extremely minimal quantity of money. Some individuals will make a nice slideshow style video for $5-$10.

Once you have made your video, you would like to distribute it to as numerous websites feasible such as YouTube.com. Submitting to these websites is totally free or you are able to buy software which will assist you distribute it to dozens of websites at one time. Programs that assist you distribute your videos are being developed all of the time.

When submitting your videos to sharing websites, make certain that you consist of a link back to your web site within the video description. This is essential simply because it provides individuals a place to click to go back to your sales page but it also can potentially give you an additional back link to your web site. Simply because numerous of these video sharing websites have high page ranks, it’s essential to try and get it back link to give your website much more weight also.

Filed Under: Marketing

Finding the Right Tools for Your Internet Marketing Business

November 21, 2010 By
In the event you had been building a home, there would be a particular set of tools you would require to be able to be effective at your objective. You would require the correct type of wood, a hammer, particular kinds of saws and other kinds of tools that would make sense for a homebuilder to use. With out these tools, you might end up with some thing that looks like a home, nevertheless whenever you attempt to walk inside it might fall down around you. Being effective means utilizing the correct tools for the job you are attempting to do. Web advertising is no various in that you will find particular tools that you just have to have in your arsenal to make your job simpler and also the outcome much more effective.

One factor that it’s recommended that each Web marketer has is really a hosting account. Being able to host your personal websites on your personal servers is really a lot safer than building all of your websites on totally free platforms. Whenever you construct your web site empire on totally free websites, you’re bowing to their terms of service and regulations. If that website decides to change their terms of service, which occurs all of the time, then your web site could be at risk. Consider the reality that you might have built hundreds of back links to a particular website only to be told that it no longer falls within the terms of service of that website. Now all of that work is going to waste and you’ve to begin over once more.

A hosting account is extremely inexpensive. Some businesses provide hosting of unlimited domains for well much less than $25 per month. When Web marketers are initial beginning out, some of them determine to get a reseller hosting account which is about $25 per month. This permits them to set up every website on its personal cpanel. The reason this is really a great concept is simply because you are able to sell off your websites which are underperforming or aren’t within your niches anymore. You are able to merely permit the individual purchasing it to have access to the control panel with out having to do a great deal of file transferring for them. Then they can go in and move the files that they require.

An additional tool that’s essential for an Web marketer to have is an auto responder system. Component of the long-term objective of an Web marketer would be to construct a list of interested clients. For instance, let’s say that one of the niches you’re in is dating. You construct a web site which provides dating advice, but when individuals go to you should be capturing their info so that you are able to stay in contact with them on a normal basis. By utilizing an auto responder, individuals can sign up to your list which permits you to marketplace to them on ongoing basis. This provides you a fantastic revenue stream within the future.

As you move forward in your Web advertising career, you’ll discover other tools that you should have. Depending upon the direction that your company is going, the tools you require will vary. There’s no have to purchase a bunch of various software programs and systems until you get a much better grasp on the direction your company requirements to go.

Filed Under: Internet Jobs

What is PPC and Should I Start My Campaigns Today?

November 21, 2010 By
As you progress further in your Web advertising career, you will discover your self wanting to try new issues to make much more money. Some individuals determine that they wish to stick with the totally free link and visitors generation techniques like article advertising. Although this is really a easy approach to take and could be lucrative, other individuals wish to improve their profits quicker. These individuals usually wish to look into some thing known as pay per click advertising, otherwise recognized as PPC.

PPC is merely where you pay a particular quantity per click to have individuals click via your ads to your web site. In the event you ever do a search on Google, you will likely see PPC ads on the correct hand side of the screen. The individuals running these ads are paying a specific quantity of money for every click that they get. Maintain in mind that this doesn’t mean that they’re obtaining a sale of any type. They’re merely paying for someone to click on their ad. As you are able to well imagine, unless these ads are optimized and tracked, the advertiser can effortlessly lose money.

If you’re interested in running PPC ads, it’s extremely essential that you do your homework and study initial. There’s a extremely fine art to setting up PPC campaigns. In the event you merely go in, kind in a couple of keywords and put the PPC campaign on autopilot, you are likely to lose money. It’s essential to set a every day limit when you are initial starting out and testing your keyword list. Otherwise, you do not know which keywords are going to pay off for you and you might be spending money for no reason.

Let’s say for instance that you run a list of 10 keywords where you’re paying $.25 per click. In the event you get 500 clicks per day, then you would be paying $125 a day. If you’re going to be paying that a lot, you much better make certain that the landing page you’re sending these potential clients to is extremely optimized and can convert them effortlessly. Otherwise, you’re throwing $125 a day out the window.

Prior to you begin a PPC campaign, it’s extremely essential that you discover an additional Web marketer who knows a great deal about the procedure and has been effective performing PPC for a although. This may mean buying an e-book or a course to discover the procedure. Nevertheless, this is one of those areas where it pays to get educated prior to you begin out running ads. You’ll save much more money within the lengthy run by investing in your education upfront simply because you are able to steer clear of losing the massive amounts of money that other individuals have lost running PPC campaigns with out the correct info.

Filed Under: Getting Traffic, Marketing
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